Madera del Mar

Madera del Mar has successfully translated a love for the sun, sea and sand into a profitable entrepreneurial venture; through the design of handcrafted, driftwood home décor. With products in select boutiques along the Southern California coastline, Madera del Mar is expanding upon its early success through brand development and growth strategies designed to conquer new markets. Following the development of a cohesive visual identity and brand story, Madera del Mar’s revitalized Etsy shop and social media outlets garnered an 800% increase in direct-to-consumer sales within the first month.